Posts Tagged ‘Facebook’

Stop perplexing to be Facebook and Google, there are easier ways to cut datacentre …

Monday, June 9th, 2014

Companies perplexing to cut datacentre regulating costs are too focused on squeezing efficiencies from cooling and other infrastructure when they would be softened off pruning underused servers.

Despite a infancy of companies augmenting spending on datacentres over a past year a normal potency of appetite placement and cooling in comforts worldwide fell slightly, according to a 2014 Data Center Industry Survey by a Uptime Institute.

While 62 percent of firms augmenting DC budgets a normal PUE rating for centres worsened, augmenting to 1.7. PUE is a magnitude reflecting what suit of a appetite used by a centre powers a servers rather than compared DC infrastructure. In new years vital tech companies like Facebook and Google have been circumference closer to a ideal of achieving a PUE of 1.0, regulating methods such as prohibited atmosphere containment, H2O side economisation, uninformed atmosphere cooling and endless monitoring.


Matt Stansberry, executive of calm and publications with a Uptime Institute, explained since a infancy of companies are carrying problem stealing PUE down to a levels achieved by a web giants.

“They’re attack abating earnings since they’ve finished so many of a work already. There’s usually so many we can do over PUE 1.5 though poignant investment, restoration and vital staff training.

“To get down next 1.5 requires a purpose-built, complete design, so people are interlude about there. Shaving those final tenths of a indicate doesn’t even buy we that many from a cost and energy-saving standpoint.”

Facebook might be stating a PUE of 1.08 during a datacentre in Prineville, Oregon though web giants like Facebook and Google dedicate outrageous amounts of income to slicing a costs of regulating their facilities. That turn of investment pays off for these companies since datacentre regulating costs comment for a vast suit of their outgoings.

Most enterprises don’t have a skills or resources to obey these firms and build tradition datacentres, whose infrastructure and mechanism hardware and program has been nude behind to what is required to offer their core workloads.

The infancy of firms, 80 percent, have softened cooling potency by hot/cold aisle containment, and augmenting a temperatures they run servers at, though non-standard methods for determining temperatures, such as evaporative or glass cooling, were used by reduction than one fifth of firms.

For many enterprises a PUE rating of 1.5 is “probably as distant as you’re going to get” pronounced Stansberry.

The problem is that PUE has started to be used as a opening aim by managers who don’t truly know what they’re asking, pronounced Stansberry.

“We were during a really vast financial organization and a lady who runs a tellurian portfolio of datacentres for them pronounced ‘My trainer has review adequate datacentre articles to be dangerous’.

“”He’s environment PUE targets opposite all of a sites and he doesn’t know what it’s going to cost us to get there, he doesn’t know what a trade-offs are and that some of these sites can’t get there’.”

According to a consult a tiny apportionment of firms have even set their PUE targets forward of what Facebook and Google grasp – chasing a sub-1.0 rating.


Managers are holding seductiveness in datacentre appetite costs in general, with executives receiving reports on costs during 70 percent of firms and environment cost targets during 46 percent of companies.

Take out a zombies

Rather than fixating on shred PUE, many companies could revoke these costs some-more effectively by focusing on stealing what Stansberry calls “comatose” servers from their estate.

“Big banks and other craving folks are anticipating their ability formulation is out of strike since a server hardware is apropos some-more efficient,” he said.

“Since server hardware is doing a softened pursuit of consolidating workloads they don’t need a space they suspicion they indispensable 3 years ago. A lot of these sites are overprovisioned. Most organisations are carrying around a outrageous weight of under-utilised or plain orphaned IT hardware that’s only sitting there plugged in.”

One fifth of a servers run by a normal organization are estimated to be under-utilised by a Uptime Institute, while companies guess a suit is distant lower, next 5 percent.

However, a Uptime Institute’s Stansberry pronounced many companies are nonetheless to lift out audits to sign how many machines are underneath utilised.

“They’re observant it’s 5 percent, though half of them aren’t doing any auditing so they have no idea.”

The many common reason given for not auditing for under-utilised servers was “lack of supervision support”.

The 2014 Data Center Industry Survey polled execs, as good as comforts and IT managers, during enterprises, supervision organisations, financial firms and organisations regulating co-location facilities.

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Facebook gets new twine couple to the Swedish datacentre doorstep with €40m …

Friday, May 30th, 2014
TeliaSonera auxiliary Skanova lays some wire for a new network
TeliaSonera auxiliary Skanova lays some wire for a new network. Image: Skanova

Swedish conduit TeliaSonera will hurl out some-more than 1,000 kilometres of twine by a north of Sweden, with a new couple terminating during a doorstep of Facebook’s Swedish datacentre.

Dubbed Skanova Backbone North, a new couple will camber 1,250km of internal turf by center and northern Sweden, finale in Luleå during a northern tip of a Baltic Sea.

Luleå, as many know, is a home of Facebook’s first non-US datacentre and a site of a second trickery that began construction progressing this year. One of a reasons Facebook chose a site was a cold meridian and entrance to purify energy. Facebook’s servers during a trickery are powered by locally-generated hydroelectric energy, while it uses a cold Nordic atmosphere to cold servers that house photos, videos, comments, and Likes.

TeliaSonera isn’t giving divided too most fact about a new link, though a association says a €40m plan is designed to boost ability for a long-haul network in a region, that has turn “a renouned site for datacentres carrying network trade firm for a rest of Europe on interest of tellurian internet companies”.

TeliaSonera International Carrier and Facebook struck a deal in 2012 for a telco to yield Facebook’s pan-European managed visual network, though a conduit won’t exhibit either this new couple is unfailing to support Facebook’s datacentre.

“I can't endorse what particular company’s trade will run in a wire we will now build, though it will support internet companies that use datacentres in a region. We trust it will urge a value tender to business in a online attention that are scouting for locations for their subsequent European datacentre,” a TeliaSonera orator told ZDNet.

Facebook competence have a largest datacentre in Luleå, though it’s not a usually one, with other providers following a lead in capitalising on a area’s healthy qualities. Swedish Bitcoin mining association KnCMiner launched a 10MW datacentre in a segment this February and in May it was joined by British hosting provider Hydro66.

The new couple boosts network ability and excess a segment by adding a second internal twine couple that complements existent twine cables along a Baltic Sea seashore of northern Sweden and by Finland.

TeliaSonera’s new twine skeleton come as Finland stairs adult a bid for a larger cut of datacentre investments in a Nordics.

The Finnish supervision announced final week it had would account a new $100m twine couple by a Baltic Sea between Finland and Germany that it hopes will attract investments like a datacentre Google has grown in Hamina.

Finnish politicians are pitching a republic as a “safe harbour” for information in response to allegations Sweden helped a US National Security Agency view on Russians. It’s new couple will also mangle a coherence on Sweden’s twine networks for information delivery to and from a rest of a world. 

Read some-more on Facebook’s Swedish datacentre

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Microsoft names Vietnam among world’s biggest cyber crime victims

Monday, May 26th, 2014

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Thanh Nien News

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Facebook expands remoteness checkup tool

Thursday, May 22nd, 2014

— More Facebook users can design to see a blue animation dinosaur popping adult in their feeds, reminding them to check their remoteness settings.

No foreigner to remoteness fiascos, Facebook had already done a apparatus accessible to users who were posting open updates. The underline is designed to remind people how widely they share posts, what apps they use and other remoteness issues.

Facebook engineering manager Raylene Yung says a apparatus is a outcome of user feedback and decisions by a association to urge a user experience. Facebook says users are infrequently disturbed about pity something by accident, or pity with a wrong audience.

Facebook will also make a default assembly for new users’ posts to “friends.” Previously, it was set to public.

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Rumor: Facebook is Building a Snapchat Competitor – SYS

Monday, May 19th, 2014


Facebook is holding Snapchat really severely after a unsuccessful try to squeeze a video and design messaging app for $3 billion final year. Mark Zuckerberg is privately supervising an inner bid to build a competing “ephemeral messaging” app, according to a new news from a Financial Times. Details are slim on a video-messaging app, but, like Snapchat, it’d take only a few clicks to share videos and cinema that would disappear after one view. If a rumors are accurate, it’s being called “Slingshot” internally and it could be expelled as early as this month. Of course, Slingshot would not be a initial time that Facebook has attempted to duplicate Snapchat’s formula. In 2012 it unsuccessful spectacularly with Poke, a identical video-sharing app. Mark Zuckerberg has given called that app “a joke,” and it’s been widely reported that it was grown in only 12 hours. Earlier this month, Facebook dropped a app.

Read a full story during The Verge, or the strange news during a Financial Times (subscription required).

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Data Centre Developments Will Focus On The Building

Wednesday, May 14th, 2014

Two weeks ago, my idea that we build information centres from straw was not wholly serious. But a coverage final week of Facebook’s new plan in Sweden proves one thing: it is time we suspicion delicately about a buildings that residence a tech.

Facebook has embarked on a second information centre during Lulea. The initial one is usually only open, and Facebook says it has a PUE of 1.05. That’s flattering most as good as it gets, efficiency-wise. So because has Facebook motionless to change everything, and build a totally opposite information centre for Lulea 2?

facebook lulea 2 cold aisle constructionFlatpack building style

The new plan uses a Rapid Deployment Data Center (RDDC) design, that Facebook combined in a hackathon. It’s been called a “flatpack” information centre, in that sections are shipped flat, expelling bulk and dull space. It also radically simplifies Facebook’s prior information centre structure, doing divided with a whole top level dedicated to cooling – a supposed “penthouse”.

In other words, this isn’t about creation a information centre some-more fit to run. The pack inside, including evaporative cooling systems, is substantially flattering most a same as a final one.

There might be improvements in that area though a concentration is on how it’s built. As good as how most element is used in a project, it’s also about how fast a plan can be constructed.

A press recover final week combined Emerson Network Power’s name to a project, observant that a appetite placement association has been concerned in building and delivering a plan that Facebook kicked off.

facebook information centre luleaNew framework style

I’ve nonetheless to hear a accurate multiplication of work in a design, though it’s transparent that Emerson is shipping a lot of modules (more than 250 of them) to make a centre, and it contingency have tailored a components to accommodate a Facebook RDDC design,  It’s also not transparent either Emerson gets to sell a same components to other information centre owners, nonetheless that would positively be in a suggestion of Facebook’s other information centre innovations by a Open Compute initiative.

Modular “chassis” formed information centre building means that, given a suitable building, information centres can be put adult fast anywhere (although, as widely discussed, a makers will cite a information centre to be where there is copiousness of inexpensive immature power).

Given that, saving appetite and materials in a prolongation and building routine is a subsequent critical partial of greening a information centre.

In this proviso of fast build-out, some-more fit building processes will indeed be even some-more important. It seems Facebook has to build information centre so fast that a subsequent one is on a approach before a final one is entirely operational. That creates a building routine really important.

So, straw bales might have to wait, though information centre building and construction is due to change.

A chronicle of this essay seemed on Green Data Center News

Do we know about renewable energy?


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Welcome to protracted reality

Saturday, May 10th, 2014

It’s an normal city street: buildings, buses, people with selling bags. Suddenly information froth cocktail adult in your margin of vision. The lady over there is called Jane and right now she’s listening to Florence and a Machine on her iPod; we don’t know her yet we have 5 mutual friends on Facebook. The building conflicting was built in 1932 and is 31m tall.

In a alleyway 10m behind you, there was a mugging during 1.15am final Wednesday; dual streets divided TopShop is carrying a sale and their summer operation is reduced by 20 percent; there are 14 coffee shops in a one-kilometre radius; and a flowerbed to your left has won “the many talented county planting” endowment 4 times in a row.

Welcome to a computer-enhanced prophesy famous as protracted reality.

From this month, Britons with an iPhone will be means to counterpart during a universe by a phone’s camera and see layered on a shade additional information about a earthy things in front of them.

Cellphones with a camera that supports Google Android already do this.

Virtual existence used to be technology’s Holy Grail. It would let we emanate new worlds where we could steal cars, date babes and win wars. In contrast, protracted existence – in that mechanism graphics are layered on to a genuine universe picture – was a tedious sub-technology cramped to sports footage replays and technical engineering.

It’s a program that allows we to see a trail of a tennis round after a actor has strike it, or demonstrates to an operative how to block together a formidable appurtenance by modelling it in 3D.

But with protracted existence about to be non-stop adult to a cellphone-owning masses, it has spin an sparkling field.

Developers are racing to find useful and engaging ways in that computers can raise a communication with a genuine world. That could be by superimposing reviews on restaurants, directions on streets and Facebook profiles on people. It could be trivial, it could be fascinating.

Perhaps a many useful applications haven’t been grown yet.

The record that brings protracted existence to cellphones is called Layar. As a name suggests, it layers mechanism information on tip of “reality” as seen by a phone’s camera.

Layar uses a phone’s Global Positioning System (GPS) to work out where we are and what we are looking at. Different forms of information seem on opposite layers: there’s a sightseeing covering called Wikitude that contains traveller information about what’s around we – posts are related to specific buildings and points of seductiveness and cocktail adult as we pass by them.

There’s an estate representative covering that flags adult properties for sale or rent: as we indicate your camera down a street, accessible properties are highlighted. Of course, a residence outward a residence would tell we as much, yet a layer, called Trulia, will also tell we how many a residence is going for, give we cinema of a inside and a phone series that we can ring to arrange a viewing. You don’t usually see things in your viewfinder – properties dual streets divided will uncover adult too.

There’s a covering that tells we where a nearest internal legislature comforts can be found and plots them on an picture of a street.

More engaging than a plcae of your internal balderdash dump is information about your friends. And that’s what applications like Brightkite offer – by bringing amicable networks into protracted reality. Partnered with Layar, it offers an focus that lets we see where your friends are on a real-time map. Like a sorcery map in Harry Potter, they seem as relocating dots.

Even some-more excitingly, we can emanate posts – pictures, messages, videos – and afterwards anchor or “geo-tag” them to a places we done them. They hang in that practical space like graffiti or post-it records and we can perspective them later. You can see your friends’ posts or other people’s.

Say you’re in Trafalgar Square in London – by looking during Nelson’s Column in a centre of a block with your phone’s camera, cinema of friends posing with it from months ago will float adult and repair on your phone’s screen. Depending on what information we want, we can also call adult reviews of circuitously restaurants or of plays arrangement down a road.

Gradually, covering on covering of this practical calm will build up. Some posts will be some-more engaging than others, but, as with a rest of a Internet, we will hunt and filter for what interests us.

Other applications of protracted existence lead us into fantasy: “There was a project,” says Dr David England, mechanism scholarship techer during Liverpool John Moores University, “where people wearing visors and backpacks re-enacted a practical Pacman mechanism diversion outside, so they ran down a highway sharpened a rivalry they could see in their visors.”

“Human Pacman” took place in Singapore University, yet identical yet less-exciting experiments with protracted or churned existence gaming have taken place around a world. “The categorical problem is visor quality,” Dr England explains. “When mass-produced visors improve, we will see a lot some-more of this kind of game.”

It’s called pervasive gaming and a organisation set adult to try it, IPerG (Integrated Project on Pervasive Gaming) describes it as “a radically new diversion form that extends gaming practice out into a earthy world”. Which sounds dangerous.

However, Dr England says a risks are identical to pushing when regulating a cellphone: “Of march there will have to be simple common sense.”

He adds that protracted existence (AR) can be put to many some-more associated and educational uses: vouchsafing people leave practical value trails, or plant hypothetical gardens together regulating a Facebook focus Farmville, for example.

“You get some-more associated games in churned reality, people in opposite places can come together and share tasks.”

He also mentions a churned existence list that sketches scholarship diagrams and can be used as a training tool. There’s also a belt that can assistance a wearer equivocate collisions in a dim by moving when it senses an coming object.

Rob Hale – games engineer and author of a Games Design Blog – thinks protracted existence gaming will be opposite from a practical equivalent: “Getting strike by a automobile in existence hurts a lot some-more than it does in a videogame,” he says.

But he sees possibilities as well. In sport, for example: “AR could concede us to move a best pieces of video games to real-life sports such as feedback on your opening and positions of your teammates… If we were going for a run, we could move adult a arrangement of your prior best times, heart rate and a locations of other joggers nearby.”

Slipping out of a gym and station behind to cruise a philosophical implications of protracted reality, Japanese net enlightenment consultant Toshinao Sasaki has a few things to say. He thinks that a bounds between genuine and virtual, open and private will disintegrate serve as protracted existence spreads. “While a Internet globe and a existence globe had formerly been totally apart as ‘virtual and non-virtual’, cellphones have fast shrunk a stretch between them. Eventually, it seems probable that mobile phones competence play a purpose of a kind of extra brain,” he told The Technological Innovation and Social Development Blog.

So maybe protracted existence will make cyborgs of all of us, nonetheless we’ll have a prosthetic smarts in a pockets rather than welded to a skulls, Terminator-style. Until a batteries run out during least.

Of course, for a consequence of a sanity, being means to balance out is going to be each bit as critical as tuning in. As Hale wisely points out, “the many critical thing about protracted existence will be a ability to spin it off.” -The Independent, London

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Facebook debuts ‘Rapid Deployment Data Centre’ pattern in Swedish facility

Saturday, May 10th, 2014

In rebate than a year given Facebook incited on a Arctic
datacentre in Luleå, Sweden
, for traffic, it is already formulation a second phase. Luleå 2 will
be a initial Facebook trickery to occupy a new “Rapid Deployment Data Center” (RDDC) designs.

The Rapid Deployment datacentre pattern was showcased by a association in Jan during a Open
Compute Summit.


RDDC involves a use of pre-made modular
that are fabricated on site, shortening a era and internal impact of building

“Just as a good Swedish association Ikea revolutionised how seat is designed and built, we
hope that Luleå 2 will turn a indication for a subsequent era of information centers,” pronounced Facebook
engineers on a blog.

Facebook has roped in Emerson Network Power to pattern and muster a second datacentre facility
in Luleå. Facebook’s RDDC
will incorporate a series of modular pattern elements, including pre-fabricated materials
and on-site assembly, to capacitate an boost in a speed of deployment and rebate in material

Luleå 2 will camber approximately 125,000² ft. and Emerson will broach over 250 shippable
datacentre modules, including appetite skids, evaporative atmosphere handlers, a H2O diagnosis plant, and
datacentre superstructure solutions. 

“We pattern this new proceed to datacentre pattern will capacitate us to erect and muster new
capacity twice as quick as a prior approach,” pronounced Facebook’s datacentre designer Marco
Magarelli at a Open Compute Summit.

Just as a good Swedish association Ikea revolutionised how
furniture is designed and built, we wish Luleå 2 will turn a indication for a subsequent era of
data centers

Facebook engineers

The existent Arctic datacentre, that stores
users’ photos, videos, comments, and Likes
, is one of a many fit and
sustainable datacentres in a universe and is powered by locally generated hydro-electric energy.
Luleå 1 provides a PUE of
, opposite a attention normal of 2.0.

“Because of a relentless concentration on efficiency, we are always looking for ways to optimise our
datacentres, including accelerating build times and shortening element use,” pronounced Jay Park, director
of datacentre pattern for Facebook. 

“We are vehement to work with Emerson to commander a RDDC judgment in Luleå and request it during the
scale of a Facebook datacentre,” he said.

Like a predecessor, Luleå 2 will be one of a many fit and tolerable datacentres in
the world, powered by 100% renewable energy. It will also underline a latest in Open Compute
Project server, storage, mechanical, and electrical designs, according to Emerson.

“We worked with Facebook to know their wants and needs, and we collectively grown an
integrated, cost-effective, tailored solution,” pronounced Scott Barbour, tellurian business personality of
Emerson Network Power. “This partnership with Facebook illustrates a competencies in modular
construction and showcases next-generation thinking.”

Emerson can yield global, warden datacentre services comprising design, construction,
critical infrastructure equipment, building government system, and services, Barbour claimed.

Facebook’s new Luleå trickery will also showcase a IT giant’s innovative infrastructure
hardware. “As with Luleå 1, all of a racks, servers, storage systems, appetite distribution
networks, and other components will be built to Open
Compute Project (OCP)
specifications,” a operative pronounced on a blog.

is an industry-wide bloc of record companies
that is formulating cost and energy
efficient designs and pity them for giveaway underneath an open-source model.

While a new Swedish trickery will be a initial to muster a fast deployment datacentre
design, Facebook will use a pattern in a other comforts after assessing a opening of
Luleå 2.

Related Topics:

Data centre ability planning,

Virtualisation and storage,

Data centre systems management,

Data centre hardware,

Data centre cooling infrastructure,

IT for utilities and energy,

Cloud storage,

IT for telecoms and internet organisations,

IT suppliers,

Server virtualisation platforms and management,

Virtualisation government strategy,

Data centre appetite potency and immature IT,


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Facebook to open second information centre in Sweden

Friday, May 9th, 2014

Social media hulk Facebook is to open a second information centre in Sweden alongside a first, in Luleå.

When it is completed, Luleå 2 will be one of a many appetite fit information centres in a world, according to a company, as it will be powered by 100 per cent renewable appetite – mostly hydro-electric energy accessible low and in contentment in that partial of Sweden.

Facebook will work with information centre infrastructure apparatus provider Emerson to pattern and build a facility, that will be located subsequent to a initial information centre outward a US, and a sixth in total.

The initial information centre in Luleå non-stop in Jun 2013, while a new information centre subsequent doorway is scheduled to be finished in 2015.

Luleå 2 will be built to Open Compute Project server, storage, automatic and electrical designs, and will be usually a second Facebook information centre outward a US.

Facebook’s “rapid deployment information centre” proceed includes a series of modular pattern elements to speed adult doing and revoke element use, including pre-fabricated materials and on-site assembly.

Luleå 2 will cover approximately 125,000 block feet (about 11,600 block metres) and Emerson will broach over 250 shippable modules, including energy skids, evaporative atmosphere handlers, a H2O diagnosis plant, and information centre superstructure solutions, according to Emerson.

“We worked with Facebook to know their wants and needs, and we collectively grown an integrated, cost-effective, tailored solution,” pronounced Scott Barbour, tellurian business personality of Emerson Network Power.

“This partnership with Facebook illustrates the competencies in modular construction, and showcases next-generation thinking.

“Emerson is means to broach innovative, global, warden information centre solutions comprising design, construction, vicious infrastructure equipment, building government complement and services.”

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Facebook partners Emerson for conceptualizing information centre in Sweden

Friday, May 9th, 2014

Hijri Calendar
Rajjab 9,1435 AH

Fajar: 4.40 am
Zohar: 12.22 pm
Asar: 4.39 pm
Maghrib: 6.44 pm  
Isha: 7.56 pm
Sunset currently 6.39 pm
sunrise tomorrow  6.39 pm
Moonrise tomorrow 1.44 am
Moonset currently 1.56 pm

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